Lead and Demand Generation

Lead and Demand Generation is about attracting and engaging prospects who have shown interest in your solutions or fit your target customer profile. With accurate data sourced from our network of vendors, we help you identify high-quality leads and generate demand, empowering your sales and marketing teams for targeted campaigns.

Lead Enrichment

Enrich your leads with verified information sourced from reputable data providers. This includes updating CRM details such as names, contact information, job titles, and company profiles. Enriched data empowers you to target leads more effectively.

According to Salesforce, enriching lead data can increase sales productivity by 29% by ensuring that outreach is focused on high-quality leads.

ABM Lead Targeting

Utilize Account-Based Marketing (ABM) data to zero in on the highest-value accounts. With access to curated, segmented lead lists filtered by firmographics, technographics, and more, your team can maximize efficiency in prospecting.

ABM targeting has been shown to improve lead-to-customer conversion rates by 42%.

Targeted Campaigns

Launch demand generation campaigns with data-driven precision. We source high-quality audience data from top vendors based on technographics, intent data, and other indicators, leading to a higher rate of qualified demand.

According to Gartner, using accurate data for demand generation can result in a 30% increase in marketing-generated opportunities.

Intent Data

Identify prospects who are actively researching or showing intent to buy a product or solution similar to yours. Use these signals to nurture leads and convert them into interested prospects, creating strong demand.

Businesses that use intent data see a 40% improvement in their ability to target in-market buyers.

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